So many innovations, but it still fits perfectly in your hand - Any way you look at it, iPad mini 3 is pretty amazing. It has a stunning 7.9‑inch Retina display, an incredibly powerful A7 chip, advanced wireless technologies, and Touch ID. Yet it’s still thin and light. So while you can do even more, you won’t feel like you’re holding any more.
"We maximized the inside. The outside is still mini - iPad mini was designed to be a concentration, rather than a reduction, of iPad. It’s small. But when you use it, it doesn’t feel small. In addition to the Retina display, we packed in a tremendous amount of power and capability. And yet iPad mini remains the perfect mini size. That’s because we engineered its components to be as thin and light as possible. It feels like an iPad in every way — only it’s mini."
A beautiful 7.9-inch Retina display. The difference has never been clearer - iPad mini is amazing to hold. And behold. Every photo is incredibly detailed and vibrant, and every line of text is remarkably crisp and clear. With higher resolution than an HDTV, the gorgeous Retina display is a feast for the eyes.
How do 3 million pixels fit into 7.9 inches? Brilliantly - To make the Retina display in iPad mini incredibly sharp and vivid, we had to find a way to pack every one of the 3.1 million pixels from the 9.7-inch iPad into a 7.9-inch display. Every pixel in a display has multiple signals telling it when to light up. And with a 2048-by-1536-resolution display, more pixels and more signals are placed closer together on the same plane, so signals can get crossed and image quality can suffer. To make sure everything on iPad mini looks crystal clear, Apple engineers elevated the pixels onto a different plane — separating them from the signals. In the end, the pixel density jumped to 326 pixels per inch — so dense the human eye can’t distinguish individual pixels — making everything look incredibly detailed, vibrant, and razor sharp.
Environment-friendly iPad mini 3 - The aluminum enclosure is highly recyclable. And every iPad mini is free of brominated flame retardants (BFRs) and polyvinyl chloride (PVC). In fact, Apple has one of the strictest BFR-free and PVC-free standards in the industry.
TouchID
Security based on a one‑of‑a‑kind design: your fingerprint - Your fingerprint is the perfect password. You always have it with you. And no one can ever guess what it is. Our breakthrough Touch ID technology uses a unique fingerprint identity sensor to make unlocking your iPad mini easy and secure. And with new developments in iOS 8, your fingerprint will grant you faster access to so much more.
One touch unlocks your iPad mini 3 - With Touch ID, you put your finger on the Home button, and just like that, your iPad unlocks. And Touch ID is capable of 360‑degree readability. So no matter how you’re holding it — portrait, landscape, or anything in between — your iPad knows who you are.
The technology behind Touch ID - The Home button on iPad mini 3 is made from a sapphire crystal surrounded by a stainless steel ring. When you touch the button, the steel ring detects your finger and the crystal sends an image of your fingerprint to a sensor. Software then reads the ridges of your print and confirms a match. And it all happens in the blink of an eye.
Your iPad keeps your personal information to itself - Your safety and security are a major priority. So we created an advanced security architecture within the A7 that keeps your personal information private. Your passcode and fingerprint data never leave your iPad — they’re not backed up to iCloud, nor are they shared with Apple or anyone else.
Instantly sign in to secure apps - Lots of apps are already integrating Touch ID. You’ll be able to use your fingerprint to sign in and authorize new actions, without having to enter yet another password. As always, your fingerprint data is protected and never accessed by the operating system or any other apps.
One-touch purchasing in iTunes, iBooks, and the App Store - Your fingerprint can also approve purchases from iTunes, iBooks, and the App Store, so you don’t have to enter your password or billing information over and over.
Fast, easy, secure payments with Apple Pay - Everyone loves to shop on iPad, and now it’s simpler and safer than ever. You can easily add your credit or debit card from your iTunes account, or capture card information with the iSight camera on your iPad. When you’re ready to check out, select Apple Pay, touch your finger lightly on the Home button, and you’re done — no need to type in shipping and billing information. And when you pay with Apple Pay, your card details are never shared by Apple or transmitted with payment to the online merchant.
PERFORMANCE
Desktop-class architecture. No desktop required - The Apple-designed A7 chip brings 64‑bit desktop-class architecture to iPad mini 3. That means incredibly fast CPU speeds and outstanding graphics performance for everything you do. And with up to 10 hours of battery life, you have plenty of time to study, play, build, and create whatever you want.
A7 chip - The A7 chip gives iPad mini 3 serious power and capability. With 64‑bit desktop-class architecture, your apps and games are incredibly responsive. But that’s just the beginning. With iOS 8 and Metal, developers can create iPad apps with detailed graphics and visual effects once possible only on desktop computers and game consoles.
Great battery life - The A7 chip isn’t just powerful, it’s also power efficient. With a battery life of up to 10 hours, iPad mini gives you the power you need wherever you go.
M7 motion coprocessor - iPad mini 3 is designed to be on the move. That’s why the M7 coprocessor makes so much sense. It measures motion from your iPad mini by pulling data from the accelerometer, gyroscope, and compass. So your apps can give you a better experience based on the movement of your iPad mini. It’s a task that would normally fall to the A7 chip. But M7 is more efficient at it, which saves on power.
CAMERAS
So many reasons to smile - iPad mini 3 comes with two great cameras that provide everything you need to take amazing photos and videos and make crisp, clear FaceTime calls. And now you can do even more with new iOS 8 features like panorama and time-lapse videos. They’re cameras so simple to use, they’ll change your perspective on how easy it is to take incredible photos and videos.
FaceTime HD camera - Sometimes it’s nice to put a face to the conversation. And with FaceTime video calls on iPad mini, your conversations have never looked better. Make a video call over Wi-Fi or cellular and see (or show) every expression on the beautiful Retina display. The FaceTime HD camera in iPad mini ensures that all your FaceTime chats, selfies, and group Photo Booth shots are always crisp and clear, even in low-light situations. You can even use it to take videos of yourself.
iSight camera - We think about what goes into a great shot so you don’t have to. The 5‑megapixel iSight camera on iPad mini was designed to help you capture all of life’s moments at a moment’s notice. Use the Retina display as an easy viewfinder to frame the perfect shot. And quickly swipe between modes including Panorama and Time-lapse to capture stills or video. Every time you shoot, the image signal processor in the A7 chip works with the camera to make adjustments and deliver a great picture or video — automatically. You don’t have to think about anything other than who you’re going to share the moment with.
Dual microphones - The two microphones in iPad mini don’t just collect more sound. Together, they employ sophisticated noise-reduction technology to suppress background noise. In addition, when you switch cameras from front to back (or vice versa), the microphones switch, too. So what your iPad mini sees is also what your iPad mini hears.
Incredible photos and videos, from start to finish - With its marriage of advanced hardware and sophisticated software, iPad mini 3 captures amazing images. But that’s just for openers.
Shoot - iPad mini is as easy to use as a point-and-shoot camera, but it’s so much more advanced. Create beautiful wide shots using Panorama mode. Use face detection, exposure control, and the timer to take great photos and selfies. Or use Time-lapse mode to compress into a few amazing seconds events that take anywhere from 30 minutes to 30 hours.
Edit - Once you’ve captured a photo or video, there’s a lot more you can do. And iPad mini makes it a breeze, because its built-in editing apps work seamlessly with all your images. Adjust exposure, color, brightness, and contrast. Add filters. Edit a movie with iMovie. Or use third-party apps to get even more creative. For example, you can turn a photo into a cartoon, complete with dialogue balloons. And thanks to the ample display, you’ll be able to do all of your editing right on your iPad mini.
Share - With iCloud Photo Sharing, you can create a shared photo album to show off just the photos and videos you want to just the people you want. Invite your friends and family and they can add their own photos, videos, and comments as well. Everything is automatically kept up to date on everyone’s devices. You can also post photos to Facebook, Twitter, or other social media sites directly from the Photos app.
Photos and videos are just the beginning - The cameras on iPad mini can do more than take dazzling photos and videos. Used with apps, they can do remarkable things. Like be your partner on that home redecorating project. Improve your athletic performance. Or let you scan, save, and send documents. And developers are working on new apps that do even more with the cameras. You’ll find them on the App Store.
An amazing camera, even when it’s not taking photos - In the App Store, you’ll find apps that combine the camera with sophisticated software to let you see and do amazing things. Like move around virtual furniture instead of the real stuff. Or help you tell the stars from the planets. Or find your way back to your campsite.
Analyze and improve your game - Make iPad mini your personal coach. There are a number of sports apps that use the camera to analyze your movements, correct problems before they become habits, and track your progress. And the list of these apps gets longer all the time.
Scan, store, and send documents - Turn your iPad mini into a scanner to store and organize all those receipts, tickets, notes, sketches, and business cards. Some apps even offer optical character recognition (OCR), allowing you to create editable documents.
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