Google on Tuesday began letting LEGO lovers build with virtual color blocks in its Chrome web browser and then give creations homes in online maps of the real world.
Build with Chrome brings the world's biggest LEGO set to the web. Start building at www.buildwithchrome.com.
"There's something pretty amazing about being able to piece together your ideas with just a collection of colorful bricks," Google product marketing manager Adrian Soghoian said in a blog post.
"Well, we think the creative freedom of LEGO bricks shouldn't be limited to plastic bins — which is the idea behind Build with Chrome."